Privacy Policy

This policy outlines how Altitude Companies and its affiliated brands handle personal information, communications, cookies, and data protection.

Last Updated: February 2026

This Privacy Policy describes how Altitude Companies and its affiliated brands and entities—including GINGER FOX LLC, LANEY & LU LLC, and DBA PALETTE (each a “Brand,” “we,” “us,” or “our”)—collect, use, and protect your information when you visit our websites, place orders, sign up for communications, or otherwise interact with us.

Each Brand operates its own hospitality business and may act as the merchant of record for transactions completed through its website or ordering platforms. This Privacy Policy applies across all Altitude Companies websites and digital properties unless a specific Brand states otherwise.

If you have questions about this Privacy Policy or how your information is handled, please contact us at: admin@altitudecompanies.com

1. Information We Collect

A. INFORMATION YOU PROVIDE TO US

We collect information you voluntarily provide, including when you:

  • Sign up for newsletters or email updates

  • Place an order or submit a catering inquiry

  • Contact us by email or form

  • Apply for a position

  • Participate in promotions or events

This information may include:

  • Name

  • Email address

  • Phone number

  • Order or inquiry details

  • Any information you choose to share with us

Providing this information is always voluntary.

B. INFORMATION COLLECTED AUTOMATICALLY

When you visit our websites, we may automatically collect certain information about your device and usage, including:

  • IP address

  • Browser type and operating system

  • Pages viewed and time spent on the site

  • Referring website or search source

This information is collected using cookies, analytics tools, and similar technologies and is generally aggregated or anonymized.

2. How We Use Your Information

We use your information to:

  • Operate and maintain our websites

  • Fulfill orders and respond to inquiries

  • Communicate with you about your order, request, or relationship with us

  • Send newsletters, announcements, and marketing communications (with opt-out options)

  • Improve our services, menus, and digital experiences

  • Protect the security and integrity of our businesses

We do not use your information in ways that are incompatible with these purposes.

3. Email Marketing & Communications

If you sign up for our newsletter or marketing communications, your information may be added to one or more email segments based on brand, location, or interest.

  • You may opt out at any time by clicking the “unsubscribe” link in any email

  • Opting out of marketing emails does not affect transactional or operational communications (such as order confirmations or responses to inquiries)

We do not send unsolicited marketing emails.

4. Text Messages (SMS)

At this time, we do not send marketing text messages.

If SMS messaging is introduced in the future (for example, order updates or notifications), we will do so only with your express consent and will update this Privacy Policy accordingly.

5. How We Share Information

We do not sell, rent, or trade your personal information.

We may share information only:

  • With trusted service providers who help us operate our websites, process payments, manage email communications, or provide analytics

  • When required by law or legal process

  • To protect the rights, safety, or property of our businesses, team members, or guests

All service providers are required to handle your information responsibly and only for the purposes we specify.

6. Payments & Transactions

We do not store or process payment card information directly.

Payments made through our websites or ordering platforms are processed by third-party payment processors or ordering platforms. These providers receive and process your payment information in accordance with their own privacy and security policies.

We encourage you to review the privacy policies of any third-party platform you use to place an order with us.

7. Cookies & Analytics

We use cookies and analytics tools (such as Google Analytics or similar services) to understand how visitors use our websites and to improve performance and functionality.

You may adjust your browser settings to refuse cookies or alert you when cookies are being used. Please note that some website features may not function properly without cookies.

8. Children’s Privacy

Our websites are not intended for children under the age of 13, and we do not knowingly collect personal information from children.

If you believe a child has provided us with personal information, please contact us and we will promptly delete it.

9. Your Rights & Choices

Depending on your location, you may have the right to:

  • Request access to the personal information we have about you

  • Request correction or deletion of your information

  • Opt out of marketing communications

To make a request, please contact: admin@altitudecompanies.com

We will respond in accordance with applicable laws.

10. Third-Party Links

Our websites may contain links to third-party websites or platforms. We are not responsible for the privacy practices or content of those sites.

We encourage you to review the privacy policies of any third-party sites you visit.

11. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The most current version will always be posted on our websites, with the “Last Updated” date noted above.

Your continued use of our websites after any updates constitutes acceptance of the revised Privacy Policy.

13. Contact Us

If you have questions, concerns, or requests related to privacy, please contact us at:

Altitude Companies
admin@altitudecompanies.com